India – Pakistan Trade Normalization
India and Pakistan occupy a special place among South Asian countries as the two economies are large and developed economies and are most competent in terms of domestic development and regional development. Though both the countries enjoy geographical proximity, bilateral trade between the countries has been abysmally low ever after independence. Dialogues about trade normalisation […]
Bordering two Bengals
“Oh! Calcutta.”, she exclaimed. Walking past the dilapidated colonial buildings and narrow alleyways that line most of Kolkata’s cobbled streets, overhearing such heartfelt exclamations can conjure much in the imagination, stirring the soul. The clamor of college students I had accidentally eavesdropped on, however, had only felt their bellies stirring, as they finally decided to […]
Lagging Regions in South Asia Regional Integration, Connectivity and Competitiveness
BRIEF conducted a survey for a project, “Lagging Regions in South Asia: Regional Integration, Connectivity, And Competitiveness”, by the World Bank and National Council of Applied Economic Research (NCAER) . The study aimed to understand the issues in cross-border trading. Cross-Border trading between India-Nepal and India-Bangladesh, specifically in Tea and Textile sector. Before starting the survey for this […]
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India China Economic and Cultural Council
India China Economic and Cultural Council (ICEC) was set up in 2003 with the primary goal of giving more muscle to the relationship between India and China: To ensure that the two governments, societies and people, understand and address each others’ needs resulting in common goals. The core group comprises experts from the fields of […]
Survey Based Research
BRIEF has it strength in conducting large-scale surveys, both internationally as well as across India. BRIEF has successfully administered various large-scale surveys including census in different states of India like Jammu & Kashmir. Our dedicated team of field surveyors and networking team have been instrumental in delivering successful completion of surveys on time. We believe […]
Brand and Consumer Research
Through consumer studies we provide an insight into the consumer’s mindset in terms of consumer motivations for choice and usage of the product/brand, various user segments and the perceived benefits of the product. We provide a detailed and overall understanding of the market and help in strategic decision making. Various modules that can be identified […]
Market Research and Consulting
BRIEF has a strategic consulting unit which is constantly providing research based consulting solutions to corporate clients on various marketing needs. Our marketing team works on providing strategic inputs to advise our clients on various areas of: Market entry New product development Concept testing Feasibility of a product/project Strength Weakness Opportunities Threat (SWOT) Analysis Market […]
Applied Economic Research and Advisory Services
Economic Research is one of our prime academic activity and we combine expertise of in-house teams with the experience and skills of external collaborators. At BRIEF we have focused on the following thrust areas in a proactive effort to strive for relevance and significance in the segment. We have already done significant amount of economic […]
Social Sector Research
The Social Research Unit of BRIEF includes a multi-disciplinary team of experts drawn from relevant fields of social sciences as well as applied sciences like Poverty Alleviation, Health, Sanitation, etc. We have experience in conducting a wide spectrum of studies including formative research, large-scale demographic surveys, need-assessment studies, impact assessment and evaluation studies, socio economic […]