Market Archives - BRIEF

Feasibility Study on Joint Venture Project between Toyo Agricultural Machinery and Indian Strategic Partner for Potato Harvester

briefindia — Tue, 04 Aug 2015 19:50:22 +0000

Bureau of Research on Industry & Economic Fundamentals (BRIEF) in collaboration with Toyo Agricultural Machinery carried out the above mentioned study to gauge the demand and supply dynamics of agricultural machinery in the state of Punjab.
The objective of this market study was to measure the business potential for Toyo Agricultural Machinery, Japan (TAM) in the state of Punjab as well as assess the possibility of a joint venture with an Indian counterpart for ‘Potato Harvester’ (a product of TAM). The study focused on the condition of potato farming in the state, facilities and other benefits available from the government, machinery available to farmers, demand and supply side factors, key issues related to potato farming, etc. The study also intended to understand the market dynamics through detailed analysis with the help potato growers, entailing an evaluation of the constraints and future potential as well as an assessment of the readiness to accept the product (harvester) ToyoNoki is planning to introduce in the Indian market.

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E-Pharmacy – Perception of Consumers

briefindia — Sun, 25 Jan 2015 18:19:34 +0000

Bureau of Research on Industry and Economic Fundamentals (BRIEF) has been involved in conducting a primary survey based study titled “E-Pharmacy – Perception of Consumers”. The aim of the study was to understand consumers’ perspectives towards the novel concept of online pharmacies while encompassing their views and readiness towards adopting this technology fuelled medicine buying mechanism. Basis the survey findings, a report has been drafted which provides analytical insights on the perceptions of consumers/end-users towards online or internet-based merchandise of pharmaceutical products. The report, while indicating the acceptability of e-pharmacy among the consumers, also indicates their perception regarding various factors affecting the e-pharmacy market vis-à-vis existing physical retail outlets. It also aims at providing logical inputs to facilitate viable regulatory reforms to augment the prevalent business model followed by e-pharmacies.
The survey was carried out with the help of a semi-structured questionnaire and was administered on a sample of 4600 respondents across the country.

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Feasibility and Market Estimation

briefindia — Sun, 01 Dec 2013 18:35:22 +0000

BRIEF has conducted multiple studies in collaboration with Dun and Bradstreet (DNB). These studies, most of which are either feasibility studies or markets estimations, have been set in different parts of the country, on a range of issues. These include real estate estimations, project implementation feasibility, business opportunities etc.

The studies done for DNB have been both qualitative and quantitative, involving in-depth interviews, stakeholder consultations, consensus, targeted interviews and random sampling surveys. Each study has been structured according to the ‘end client’ needs.

For each study, the researchers gather the necessary existing information to create a background for the study. For example, in the Biomass Feasibility Study, the existing capacity, the potential for biomass power and the availability of resources for the project were researched well in advance of the actual study. The vast network of field investigators in BRIEF was able to corroborate the findings from the secondary research to gather information from the different players surveyed. Other DNB studies have employed similar methods.

In its association with DNB, BRIEF has conducted the following studies:

Estimating opportunities in export of services to CIS Countries from India
Guide to setting up a manufacturing facility in Delhi and Haryana
Biomass-Patiala Feasibility Study
Private Freight Corridor Feasibility Study – Uttarakhand and West Bengal
Bhopal-Residential Real Estate Feasibility Study
Ghaziabad- Residential Real Estate Study
NOIDA- Residential Real Estate Study
Guwahati- Hospital Feasibility Study
Jabalpur- Hospital Feasibility Study
Indore- Hotel/Banquet Hall Feasibility Study
Udaipur- Hotel cum Club Feasibility Study
Delhi- Retail Outlet Market Estimation
Bhopal- Mall Feasibility Study

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